Henry: Understanding Strategic Management
Chapter 03
Following on from what you have learnt in Chapter 3, now consider the following question about 'The Competitive Environment', using the web links below to research your answer:
How can printed newspapers remain profitable when there are so many substitutes for news in printed form?
See:
http://www.bbc.co.uk/radio4/factual/newspapers.shtml
http://search.ft.com/search?queryText=digital+deficit+van+duyn&x=16&y=4&aje=false&dse=&dsz
http://search.ft.com/ftArticle?queryText=newspaper+industry+digital+media&y=5&aje=false&x=19&id=070426000740&ct=0
http://www.guardian.co.uk/media/2005/dec/19/mondaymediasection
http://www.marketingweek.co.uk/item/56288/pg_dtl_art_news/pg_hdr_art/pg_ftr_art


