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Bryman & Bell: Business Research Methods 2e

Multiple choice questions

Chapter 01
Research strategies
Chapter 02
Research designs
Chapter 03
Planning a research project and formulating research questions
Chapter 04
Getting started: reviewing the literature
Chapter 05
Ethics in business research
Chapter 06
The nature of quantitative research
Chapter 07
Sampling
Chapter 08
Structured interviewing
Chapter 09
Self-completion questionnaires
Chapter 10
Asking questions
Chapter 11
Structured observation
Chapter 12
Content analysis
Chapter 13
Secondary analysis and official statistics
Chapter 14
Quantitative data analysis
Chapter 15
Using SPSS for Windows
Chapter 16
The nature of qualitative research
Chapter 17
Ethnography and participant observation
Chapter 18
Interviewing in qualitative research
Chapter 19
Focus groups
Chapter 20
Language in qualitative research
Chapter 21
Documents as sources of data
Chapter 22
Qualitative data analysis
Chapter 23
Computer-assisted qualitative data analysis: using NVivo
Chapter 24
Breaking down the quantitative/qualitative divide
Chapter 25
Mixed methods research: Combining quantitative and qualitative research
Chapter 26
Internet research methods
Chapter 27
Writing up business research