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Bradley: Marketing Research

Chapter 09

http://www.surveysystem.com/signif.htm
All about statistical significance.

www.macer.co.uk/research_arts.html
Tim Macer’s Interface column: a monthly review of developments in technology specifically for market research. You can also search for references to products and suppliers.

http://www.languagelogic.info/Ascribe_Services_Product_Sheet.pdf
Product sheet for Ascribe: software to code open ended questions.

http://www.qpsmr.co.uk
Research and analysis software.

http://www.pulsetrain.com
Pulse Train survey Software.

http://www.galaxy.gmu.edu/papers/astr1.html
An excellent article which is a guide to statistical software, with relevant links to suppliers.

www.surveysystem.com/sscalc.htm
Online device to test confidence levels.