Bradley: Marketing Research 
Multiple choice questions
Teaching activitiesBradley: Marketing Research
Student resources
- Multiple choice questions
- Test your knowledge of each chapter topic before exams
- Web links
- Check out the most important professional associations, marketing research software and career information
- Questionnaire Wizard
- TM Create your own professional questionnaire with this easy-to-use, automated software tool
- Market Researcher's Toolbox
- Download a range of industry templates for use in your coursework and beyond
- Mapping to CIM and MRS qualifications
- Details of how the book is mapped to the key marketing research qualifications offered by the Chartered Institute of Marketing and the Market Research Society
Print this page