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Palmer: Introduction to Marketing

Chapter 04

Office for National Statistics: http://www.statistics.gov.uk/

A portal for the UK government's statistical service, which includes some freely available data and a listing of data sets which can be purchased

The Market Research Society: http://www.marketresearch.org.uk/

With over 8,000 members in more than 50 countries, The Market Research Society is the world's largest international membership organisation for professional researchers and others engaged or interested in market, social and opinion research. The site contains a number of useful links.

The World Association of Opinion and Marketing Research Professionals: http://www.esomar.org/

ESOMAR's mission is to promote the use of Opinion and Marketing Research, for improving decision making in business and society, worldwide.

Business Information discussion site: http://www.jiscmail.ac.uk/lists/business-information-all.html

Business-Information-All is a forum for teachers and researchers working in the area of Business Information Management, Business Information Systems or Business Information Technology.

SecondaryData.com: www.SecondaryData.com

A web site provided by Decision Analyst, Inc. which offers organized, indexed and annotated links to sources of free economic and marketing research data available on the Web. Includes links to demographics, Internet usage, government figures, international data, and public opinions. There's also a large general reference section of links, and links to tutorials on how to conduct research. Most of the links go to free data.

World Population: http://www.census.gov/ipc/www/world.html

World population data from the US census

Organization for Economic Co-operation and Development (OECD): http://www.oecd.org/publications/figures/2000/english/Demography.pdf

This site provides a summary of member states' population statistics.

The Institute for Fiscal Studies: http://www.ifs.org.uk

IFS is an independent research organisation, which aims to provide high quality economic analysis of public policy. The IFS home page provides links to analysis of topical economic issues, government Budgets, IFS surveys and other online economics and social sciences resources

Business Cycle Indicators: http://www.tcb-indicators.org

The Conference Board is a not-for-profit, non-advocacy business research and membership organization with 2,800 companies and other enterprises in 63 counties. It provides timely research on economic trends and is a frequently quoted private source of business information.

Confederation of British Industry: http://www.cbi.org.uk/home.html

The CBI represents companies from all sectors of UK business and is the premier organisation speaking for companies in the UK. Its web site provides details of CBI surveys and discussion of topical economic issues

UK Treasury: http://www.hm-treasury.gov.uk

Home page of HM Treasury, which includes analysis of recent government economic measures, revenue and expenditure analysis.

The European Central Bank: http://www.ecb.int

Homepage of the ECB, which provides European economic analysis.

Eurostat: http://europa.eu.int/comm/eurostat

Home page of the EU's statistics office.

The WWW Virtual Library on Knowledge Management: http://www.brint.com/km

A comprehensive site containing links, on-line Forums, Articles, Magazines, Analyses and News.