Chapter 08

Bobby - a free service that allows developers to test web pages for accessibility and encourage compliance with existing accessibility guidelines, such as the UK Disability Discrimination Act and W3C's Web Content Accessibility Guidelines (WCAG):
http://bobby.watchfire.com/bobby/html/en/index.jsp

www.Contentious.com - news and musings on how we communicate in the online age from Amy Gahran.

Doctorebiz.com - the author of this site, Dr Wilson, is something of an evangelist in more ways than one (e-business and religion) and his presentation is a bit twee, but there is some good content, with particularly sound practical advice.

E-consultancy.com - research, information, training & events on best practice online marketing & e-commerce. Included on this site is a guide to accessibility: (www.e-consultancy.com/publications/accessibility)

Excess Voice (www.excessvoice.com) - articles and advice from Nick Usborne, a leader in the field of online copywriting. The web site is the home of the Excess Voice newsletter. Not only is the newsletter free, but signing up qualifies readers to receive a series of excellent ‘writing for the web’ guides.

Gerrymcgovern.com – this site’s title is ‘web site content management solutions’, though in reality it is actually about content development. McGovern explains that the title attracts more consulting work than simply ‘content development’. A sad reflection of how much online content is undervalued by businesses.

Larry Chase's Search Engine for Marketers (www.searchengineformarketers.com) - this site does what it says on the tin, offering reviews and links to the top sites in 40 marketing categories.

Marketingexperiments.com (www.marketingexperiments.com) - offers free copies of their extensive research results.

Marketingprofs.com - excellent e-marketing content. Note however, the terminology used and models/theories quoted mean the articles are mainly for readers with a background in marketing

Usabiltynews.com/news/article1008.asp - a framework for analysing the user experience.

Useit.com - usability guru Jakob Nielsen’s web site is full of useful tips based on research and practice.

W3C Web Accessibility Resources – comprehensive information and advice on web accessibility from the W3C (www.w3.org).

Wordbiz - advice and tips from long time expert in e-newsletter and blogging, Debbie Weil (www.wordbiz.com).

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Oxford University Press, Online Resource Centre, Chapter 08.

Chapter 08