Gay, Charlesworth and Esen: Online Marketing 
Multiple Choice Questions
Answers to Case QuestionsGay, Charlesworth and Esen: Online Marketing
Chapter 12
Reverse Logistics is becoming an increasingly important activity in supply chain management especially with regard to minimising costs, but also adhering to new legislative impacts. The Chartered Institute of Logistics and Transport have a Reverse Logistics forum at their website with a selection of resources and papers:
http://www.ciltuk.org.uk/pages/revlogforum
What are the key issues surrounding Reverse Logistics? Why will it have an increasingly significant role to play in the online logistics function?
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