Oxford University Press | Online Resource Centre

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Question 1

The internationalization of a retail concept may occur:

a) without an international organization directly transferring a concept through a physical presence in a market.

b) only when an international organization directly transfers a concept through a physical presence in a market.

c) when an international organization directly transfers a concept through a physical presence or agent in a market.

d) when an international organization directly transfers a concept through export activity.

Question 2

Which of the following is correct? International retailing is the meeting of consumers' needs in international markets by:

a) domestic retailers adopting a concept.

b) export agents in international markets.

c) international retail organizations.

d) wholesalers in international markets.

Question 3

International activity is:

a) servicing customers in nondomestic markets.

b) resource-seeking in international markets.

c) foreign sourcing and importing.

d) servicing customers' need for international merchandise.

Question 4

International retailing is:

a) the export of retail concepts to markets that are different from each other in their regulation, economic development, social conditions, cultural environment, and retail structures.

b) the management of retail operations in markets that are different from each other in their regulation, economic development, social conditions, cultural environment, and retail structures.

c) the introduction of retail operational formats in markets that are different from each other in their regulation, economic development, social conditions, cultural environment, and retail structures.

d) the management of wholesale operations in markets that are different from each other in their regulation, economic development, social conditions, cultural environment, and retail structures.

Question 5

The internationalization of retailing is:

a) only the transfer of retail management technology that bring to a retail organization a level of international integration that establishes the retailer within the international environment in such a way as to transcend regulatory, economic, social, cultural, and retail structural boundaries.

b) the transfer of retail management technology or the establishment of international trading relationships that bring to a retail organization a level of international integration that establishes the retailer within the international environment in such a way as to transcend regulatory, economic, social, cultural, and retail structural boundaries.

c) only the establishment of international trading relationships that bring to a retail organization a level of international integration that establishes the retailer within the international environment in such a way as to transcend regulatory, economic, social, cultural, and retail structural boundaries.

d) neither the transfer of retail management technology or the establishment of international trading relationships that bring to a retail organization a level of international integration that establishes the retailer within the international environment in such a way as to transcend regulatory, economic, social, cultural, and retail structural boundaries.

Oxford University Press, Online Resource Centre, Chapter 01.

Chapter 01

Instructions

Question 1

Question 2

Question 3

Question 4

Question 5