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Web exercises
A set of useful web exercises to help you improve your knowledge of the international retailing environment -
Glossary
Browse the complete list of key words and definitions taken from the book -
Multiple choice questions
Test yourself on each chapter of the textbook and receive immediate feedback -
Wiki activity
Based on the work of Treadgold, suggest where retailers fit into this matrix. Upload and compare your responses in this fun, interactive exercise -
Revision questions
Sample questions to test your understanding -
Web links
A selection of useful links for further research
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Seminar and discussion questions
For encouraging critical thinking and class debate -
Exam questions
Additional questions to set your students for revision purposes -
Lecturers' guidance notes
A useful reference, containing key points from each chapter to assist with your teaching -
PowerPoint slides
A set of customisable PowerPoint slides for use in lecture presentations
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About the book
Find out more, buy the book directly from the website, or order a free inspection copy if you are a lecturer, all from the OUP catalogue
Sample Content
Chapter 01: The Internationalization Process
(size: 147kB)
Please note that the material here is taken from uncorrected proofs.
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