Wetherly and Otter: The Business Environment 
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Additional casesWetherly and Otter: The Business Environment
Chapter 14
When you have completed this chapter you will be able to:
Define and appreciate the role of enterprise and entrepreneurship in all its forms;
Examine how entrepreneurship and enterprise inter-relate;
Explore the important role played by micro businesses and small and medium enterprise (SMEs);
Analyse the strategic response of entrepreneurs in different market environments;
Outline why entrepreneurship in the UK is encouraged within disadvantaged communities and with under-represented groups.
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