Wetherly and Otter: The Business Environment 
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Additional casesWetherly and Otter: The Business Environment
Chapter 12
When you have completed this chapter you will be able to:
Understand the meaning of globalization;
Outline the sources that are leading to changes in the scope of globalization;
Identify the range of competing views as to the nature of globalization;
Examine the inter-relationship between the external environment and the internal strategic response of business to the challenge of globalization;
Explore the ethical dilemmas that arise out of global business activity.
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