Wetherly and Otter: The Business Environment 
Multiple choice questions
Additional casesWetherly and Otter: The Business Environment
Chapter 01
When you have completed this chapter you will able to:
Recognize different uses of the term business, and understand the different forms of business in terms of, for example, private, public and not-for-profit organizations;
Describe the complexity of the external environment in which business operates and explain the idea of environmental uniqueness;
Understand the nature of the ‘internal’ environment of business;
Understand how businesses must respond to changing environmental factors in order to operate successfully, but also how they seek to influence the environment;
Use analysis tools such as PEST or SWOT to examine the business environment;
Understand the approach to the business environment of this book and how to use it in your studies.
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